Liquor Store customers are invited to support alcohol-free events for graduating high school students by donating $1 or more at the cash register to the Support Dry Grad campaign between Feb. 24 and March 31, 2014.
Contributions by BC Liquor Store customers and staff top up funds raised by parents, students and teachers who work throughout the year raising funds for alcohol-free grad celebrations.
More than 250 high schools in 56 school districts are participating in the campaign this year.
All Support Dry Grad donations from stores go to their local school district, which, in turn, provides the funding to local grad committees.
Last year, BC Liquor Stores customers and staff donated more than $459,000 to help graduating students celebrate at events such as ski trips, overnight field trips and boat cruises. So far, the campaign has raised a total of more than $4.9 million over the past decade.
Learn about the Support Dry Grad campaign: http://www.bcldb.com/corporate-social-responsibility/community-fundraising/support-dry-grad