The Canadian Cattlemen’s Foundation (Foundation) was officially launched on May 20, 2015.
A registered charity, the Foundation was created to support the sustainable advancement and legacy of the Canadian beef industry through three main area of focus: youth, environment and research.
The vision of the Foundation is to provide a means for on-going donations and the investment of those gifts can provide the resources to fund a proactive, sustainable cattle industry that addresses industry issues while growing trust and support from consumers worldwide.
The mission of the Foundation is to build an endowment that will provide funds into perpetuity for the growth and betterment of the industry.
The Foundation’s three focus areas:
1. Facilitate and encourage stewardship practices and conservation activities that preserve and or enhance the environment, biodiversity and wildlife habitat on working agricultural landscapes;
2. Create and/or support education, leadership development and outreach programs to serve youth involved with beef cattle;
3. Support beef industry sustainability through research and awareness.
The Foundation will be hosting a public launch on June 15, 2015 at the Canadian Cattlemen’s Foundation Golf Tournament to be held in conjunction with Canadian Beef Breeds Council, the CCA and Canada Beef at the Heather Glen Golf Course in Calgary, Alberta.
To learn more about the Foundation, visit http://www.cattle.ca/sustainability/contributors-to-sustainability/canadian-cattlemens-foundation/.